Intesa Sanpaolo speed up advanced advisory services in Central and Eastern Europe and Egypt with the launch of a new Financial Advisor network

The International Banks Division launches a new network of advisors inspired by the Fideuram model: the first advisors are already operational in Slovakia and Hungary, with the goal of reaching around 1,200 professionals across the Division’s countries by the end of the Business Plan.

Milan, July 6, 2026 – Intesa Sanpaolo is entering a new phase of international development in Wealth Management & Protection with the launch of a distinctive advisory model within its International Banks, inspired by Fideuram’s best practices. As announced with the campaign for the new brand positioning “Bank on the Right Advice,” a new advanced advisory approach is being introduced in Central and Eastern Europe and Egypt, based on personalized advice, long-term client relationships, and greater operational flexibility. This marks a further step in the implementation of the 2026–29 Business Plan presented by Intesa Sanpaolo’s CEO, Carlo Messina.